About
Hi, I'm Negin, a product designer with a background in industrial design and digital media. I'm most energised by projects where technology, people, and real-world constraints come together. I enjoy working with multidisciplinary teams to turn complex challenges into experiences that feel intuitive and genuinely useful.
Accessibility is both professional and personal to me. Living with Visual Snow Syndrome has made me more aware of cognitive load, visual friction, and the small design decisions that can unintentionally exclude people. Today, I volunteer as a UX Designer at SEED, where I'm helping design Boom, a digital library that makes books more accessible for children across Iran and Afghanistan.
Outside work, you'll usually find me wandering through art galleries and museums, travelling, or taking long walks in the forest with my dog. Nature is one of my biggest sources of inspiration. I'm fascinated by how living systems adapt and solve problems, which has shaped my interest in biomimicry and bio-inspired design.
Currently
UX Designer at SEED (Social Educational Equity by Design), a UNICEF-funded nonprofit
EDUCATION
Master of Digital Design, Amsterdam University of Applied Sciences (2026)
Based in
The Netherlands



How I work
UX craft with a service design lensResearch-through-design
Autoethnography, interviews, surveys, observation, and iterative usability testing as ways of understanding problems by making.
Systems thinking
Mapping feedback loops between interfaces, environments, behavior, and emotion to find where design can shift relationships — not just fix elements.
Service blueprinting & journey mapping
Exposing how experience is shaped across touchpoints, frontstage and backstage, beyond any single interface.
Co-creation with stakeholders
Designing with nurses, policymakers, children, and developers — rather than for them.
Evidence-led decisions
Every design choice traceable to a research insight.

Skills
Design systems
- Component libraries
- Design tokens
- Documented states and edge cases
- Design standards and governance
- Contribution and deviation workflows
- Design reviews
- Developer handoff
- Adoption and engagement measurement
Product & UX
- User flows
- Wireframes
- Information architecture
- Interaction design
- High-fidelity prototyping
- Mock-ups and substantiated design proposals
- Responsive UI
Accessibility
- WCAG-informed interaction patterns
- Inclusive design
- Contrast and glare control
- Motion reduction
- Low-luminance themes
- Persistent user preferences
Research
- Contextual inquiry and field observation
- Stakeholder and user interviews
- Co-creation workshops
- Usability testing
- Customer journey mapping
- Survey design
- Research synthesis
AI & data UX
- Explainable AI workflows
- Human-in-the-loop validation
- AI-assisted research, documentation and prototyping
- Data visualisation
- Dashboards
- Complex information UX
Tools
- Figma
- Figma Make
- FigJam
- Miro
- Jira
- Claude and Claude Design
- VS Code
- HTML, CSS, JavaScript
- Adobe Creative Cloud
- TouchDesigner
Experience
UX Designer
SEED (Social Educational Equity by Design), Remote / Toronto
UX Designer — Alarmease
OLVG Hospital and Philips, Amsterdam · client project, Master of Digital Design
Accessibility UX Researcher and Designer — VSS-Friendly Reading Interface
Independent research-through-design
Product Designer — PlanetWise AI Platform
Erasmus AI · client project, Master of Digital Design
Product Designer — Bunny Maze
Accessible play product
UX Design Intern — Enterprise Design Systems
ASML, Veldhoven · graduation internship
Visual Designer — Brand Identity
Mithra AI, Eindhoven · alongside studies
UX and Interaction Design Intern
Effenaar, Eindhoven
Education
Master of Digital Design
Amsterdam University of Applied Sciences · interaction design specialisation
BASc ICT & Media Design
Fontys University of Applied Sciences · graduation internship at ASML, project rated Outstanding (10/10)
BA Industrial Design
Art University of Tehran
Languages: Persian (native) · English (full professional) · Dutch (limited working, actively improving) · German (elementary)
Let's talk.
I'm open to UX and service design roles where accessibility, healthcare, education, or social impact matter.